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  • Easy and Joyful

    Digital Lifestyle

  • Innovative and Privileged

    Financial Experience

Smart & Advice


SMART means; intelligent, efficient, social, mobile, analytic, cloud, artificial intelligence and digital. It means always being uninterrupted, accessible, precise and sustainable.


We want to help you to create a healthy digital lifestyle in order to maximize the user experience and make life easier by providing better solutions. Because digital life style means living a more joyful life.


We also need to pay attention to our financial health together with our physical, mental and spiritual health. For this reason, we want to make innovations and developments to have a better health conditions by being SMART.


SMART ADVICE means, having better and well-informed financial decisions and new generation solutions. It means a new way of financial experience that is redesigned for the benefit of society.





Investors do not feel comfortable when making investment decisions. They are having difficulties in managing portfolios efficiently and developing investment strategies that generate profit. Problems in investment decision-making and investment processes and ways of coping with these problems constitute the subject of this project.

A dynamic financial algorithm is developed to help investors to make investment decisions and to make them better understand themselves; proposing investment products, creating a personalized portfolio with an appropriate distribution of the chosen investment products, and providing support for smarter and well informed financial decisions.



It empowers them with regular tailor-made investment advices. It does not provide investment advices once. The process is dynamic and follows up the market continuously. It does not evaulate customers with only risk profiles analysis. Besides, investor behaviour and psychology tests are conducted which makes more objective analysis. 

The Robo Advisor, Smart Advice, is based on artificial intelligence which runs a special financial model. It improves the algorithms on its own. It keeps improving in accuracy and efficiency. It makes all transactions and operations ultra-fast. As a result, unique financial models are applied in order to generate better returns.



It is aimed to make fast and easy selection of suitable investment products for individuals by analyzing investment behaviors and habits. To ensure this, different investor profile tests were prepared to help investors understand themselves better and closely.

With "Smart Portfolio", it is desired to provide online consultancy services in accordance with the risk profile by analyzing the financial information level and the relations with financial products. Thus, it is aimed to eliminate investors' disagreements about risk and return expectations. On the other hand, it is aimed to make smart investment decisions and to make them feel well informed.


NN Hayat ve Emeklilik

BNP Paribas Cardif Turkey

Türkiye İş Bankası

Gedik Yatırım

Katılım Emeklilik

MetLife Emeklilik ve Hayat

QNB Finansbank

QNB Finans Portföy

QNB Finans Invest



Türkiye Hayat Emeklilik

 Kuveyt Türk Katılım Bankası

Kuveyt Türk Katılım Bankası

Aktif Portföy Yönetimi

Aktif Portföy Yönetimi

AgeSA Hayat ve Emeklilik

Ak Portföy Yönetimi

Ak Yatırım

Rasyonet Yazılım ve Danışmanlık

Ata Portföy Yönetimi

Paşa Hayat


Academic Researches at Ozyegin University

R&D Activities at Istanbul Technical University

Goverment Grants

Goverment Grants

Istanbul Technical University Acceleration Program

Turkey AI Foundation

Oracle Global Startup Ecosystem

Ozyegin University Acceleration Program


Gamification and Social Trades for Pension System

Robo Advisor for Investment Funds

Global Robo Advisor Powered by AI


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